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Home » TRAIN

Custom Training Design

We are experienced in developing and delivering customized training for hardware OEM's and software vendors. Our core value-add is bringing a business problem/solution perspective to the training. The goal is to develop training that is going to be embraced by both the attendees and their prospective clients.

Custom Training DesignTraining Development
Over my years in sales, I have been a participant in many ineffective sales training programs. While the ideas seemed interesting in the classroom, it was very hard for me to see the application in real world selling situations. That's why we begin our training development with a strategic assessment that considers three key areas:

  • Learning Objectives
    What are the measurable sales results that the training should accomplish? What skills do we want to develop?
  • Attendee Perspective
    Who will be attending the training? What challenges are they facing in the field? How can we build credibility with the group to secure their buy in?
  • Prospect Analysis
    Who is the target client? What is important to them? How can we frame the training/tools to speak to their needs?

Delivery Options
We offer a variety of delivery options to fit your specific needs:

  • Self-Paced Learning
    Today's hectic pace of business sometimes makes it impossible to get sales reps to remote training events. New sales people are coming on board. And, sometimes you need a format to reinforce learning at a previous live learning event. Our self-paced learning delivery incorporates current adult learning principles and the latest technology.
  • Train-The-Trainer
    Leverage your existing training team to deliver the content. We will coach your training team on how to deliver the content in a compelling way to connect with the audience.
  • Live Delivery
    We are available to deliver engaging training at live events. Our high-energy presentation style connects with the audience. We incorporate real-world stories to establish credibility with the audience and make abstract concepts seem simple.

To learn more about how we could help you develop compelling training contact us today.

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